Kuala Lumpur Tourism Bureau

The Kuala Lumpur Tourism Bureau implements the intiatives in the Kuala Lumpur Tourism Master Plan 2015 - 2025 focusing on Tourism development, promotion, and destination marketing. The unique organisational structure of the Kuala Lumpur Tourism Bureau will ensure an all-rounded sector focus and fuctional support in all aspects. As a strong dedicated body that will drive, coordinate and monitor all city tourism efforts, the Kuala Lumpur Tourism Bureau will champion all tourism efforts and fuctions implemented in KL. The Kuala Lumpur Tourism Bureau will pioneer the drive to establish KL as a global tourism destination

 
LOGO RATIONALE
 
The Kuala Lumpur Tourism Bureau logo is the main and most valuable asset to the brand identity. It is a distinct combination of graphic elements and typography, which creates a vital relationship that, cannot be altered in any way. The logo brandmark is an important symbol to create a trendy, modern and inviting feel through the silhouettes of important landmarks of the city. The design approach is also very contemporary one that will reflect the image of the city as being a very modern city that has not undermined its rich cultural heritage.



KUALA LUMPUR TOURISM BUREAU @ KUALA LUMPUR CITY HALL
11, Jalan Tangsi, 
50480, Kuala Lumpur, Malaysia

T: +603 - 2698 0332
F: +603 - 2698 3819
E: enquiries@kltourismbureau.com.my